Browsing Social Sciences & Humanities by Subject "Social media, motivating factors, marketing, tourism, South Africa. JEL Classification: M31, Z32"
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Determining The Motivating Factors For The General Use Of Social Media Amongst Tourists To South Africa
(2016-01)The remarkable growth in information technology has led businesses to appreciate the power and potential of online marketing, rather than merely focussing their promotional activities and goals on production and sales. ...