Browsing PhD Theses: Department of Department of Business Studies by Title
Now showing items 8-11 of 11
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Macroeconomic Factors, Foreign Portfolio Investment, Market Capitalization and Stock Return of Firms Listed at the Securities Exchanges in East Africa
(2022-09)ABSTRACT Securities exchange play a vital role in the growth of an economy by encouraging savings and investment, as well as helping local and international investors to access cost-effective capital. Despite the benefits ... -
Product Life Cycle Extension Strategies, Market Based Policies, Customer Loyalty and Performance of Fast Moving Consumer Goods Firms in Kenya
(UoEm, 2024-09-02)Proliferations of strategic interplay among manufacturing firms threaten the sustainability of fast-moving consumer goods in Kenya. In realization of vision 2030, manufacturing was envisaged as a core area in job creation ... -
Product life cycle extension strategies, market based policies, customer loyalty and performance of fast moving consumer goods firms in kenya
(Rwamba Pauline, 2024-08)Proliferations of strategic interplay among manufacturing firms threaten the sustainability of fast-moving consumer goods in Kenya. In realization of vision 2030, manufacturing was envisaged as a core area in job creation ... -
Sustainability of the Small-Scale Tea Processors in Kenya
(University of Embu, 2019-04)The tea industry remains vital for export earnings, employment creation and GDP growth. These processors, however, are experiencing a persistent rise in their cost of production. They have pursued sustainability initiatives ...
