Browsing Articles: Department of Business by Author "Njagi, Zippy Mukam"
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Moderated Mediation Effect of Feedback Seeking Behavior and Goal Commitment on the relationship between Proactive Personalities and Sales Performance of Insurance Sales Agents in Mombasa, Kenya
Njagi, Zippy Mukam; Lagat, Charles; Korir, Michael (2019-05)The purpose of this study was to examine the Moderated Mediation effect of Feedback seeking behavior and Goal Commitment on the indirect relationship between Proactive personalities and Sales performance. The study adapted ...