Education Marketing Research

Yang, Xiaogang

dc.contributor.author	Yang, Xiaogang
dc.date.accessioned	2018-07-09T07:38:22Z
dc.date.available	2018-07-09T07:38:22Z
dc.date.issued	2016-10
dc.identifier.citation	Theoretical Economics Letters, 2016, 6, 1180-1185	en_US
dc.identifier.issn	2162-2086
dc.identifier.uri	http://dx.doi.org/10.4236/tel.2016.65111
dc.identifier.uri	http://hdl.handle.net/123456789/1733
dc.description.abstract	“Education marketing” is a new concept used in high frequency interiorly in recent years, but it has significantly different interpretations in the educational circles and business circles, extremely easy to cause the misuse and mix, which is not conducive to the development and application of this new subject of marketing. The analysis of this paper shows that: there are four essential differences in the understanding of “educational marketing” in the education and business circles and two suggestions are put forward to solve the problem.	en_US
dc.language.iso	en	en_US
dc.publisher	Scientific Research	en_US
dc.subject	Education Marketing	en_US
dc.subject	Educational Organization Marketing	en_US
dc.subject	Consumer Education	en_US
dc.subject	Educational Marketing	en_US
dc.title	Education Marketing Research	en_US
dc.type	Article	en_US